2007 LPGA Tour taking turn for the worse
It seems that our dear LPGA commish is confirming her past track record of "really taking care" of sponsors, and treating them like "junk food" and "blue light specials". After losing the Wendy's, now it is the Shoprite. Both sponsors are prestigious brands with a lot of awareness. Both tournaments have used their brand awareness to build brand awareness for the LPGA tour. And both have contributed millions of dollars to local charities.
I sincerely hope that the commish knows what she is doing ;) ;)
It took previous commissioners years to convince such big brands to sign up for an LPGA tournament. Now Bivens drops them as if there are long lines of sponsors lined up to sign up for LPGA tournaments. And I am sure she is seeking the advice of her "self-serving buddies-stuffed" commissioner's advisory council.
See these articles on Golf Digest and on the Florida Masochist golf blog.
Maybe the players need to organize a vote of confidence of the Commissioner. And vote yeah or neah on her performance, and send up the results to the LPGA board. Sounds like the LPGA players need their own midterm elections to demonstrate where they stand and send up a clear message to awaken the LPGA board from their "State of Denial".
